---
title: "Google Ads is Now Live in Gauge"
description: "Connect your Google Ads account to see paid search performance alongside your AI visibility, citations, and organic data inside Gauge. Now live."
url: "https://www.withgauge.com/blog/google-ads-integration/"
author: "Farbod Memarian"
published: "2026-02-18"
updated: "2026-07-03"
---

# Google Ads is Now Live in Gauge

Today we're launching the Google Ads integration inside Gauge.

#### How to connect:

Settings → Integrations → Google → Authorize Google Ads. Pick the ad accounts you want to sync and save. Multiple accounts are supported. If the Ads scope wasn't part of your original Google authorization, a one-click reauth covers it. Heads up: disconnecting Google Ads also removes linked GA4 and Search Console scopes under the same Google account, so plan accordingly.

![Gauge integrations settings showing connected GA4, GSC, and Google Ads accounts](https://www.withgauge.com/assets/69259e7d3a6dd2a1e837056a/69fb60b61e3efe8f8b45420a_Screenshot%202026-05-06%20at%208.38.55%E2%80%AFAM.png)

#### What data comes through:

- Campaign level: spend, budget, impressions, clicks, CTR, conversions, cost per conversion
- Ad group level: performance breakdowns, impression share, budget efficiency
- Keyword level: exact keywords triggering your ads, match types, quality scores, search impression share
- Ad copy level: headlines, descriptions, RSA asset ratings (Low / Good / Best), and which combinations are converting
- Device and audience: performance splits by mobile vs desktop and audience segment
- Search terms report: the actual queries people typed that triggered your ads, viewable next to your [AI visibility](https://www.withgauge.com/ai-visibility/) data

![Ask Gauge analysis of Google Ads campaign performance by ad group](https://www.withgauge.com/assets/69259e7d3a6dd2a1e837056a/69fb6337bb08a1cccb626e48_Screenshot%202026-05-06%20at%208.49.59%E2%80%AFAM.png)

#### Your Google Ads data now sits alongside AI visibility, citations, and organic search inside the same workspace. That means you can see, in one view:

- Keywords where AI already mentions your brand organically and you're also paying to show up
- Topics where paid is your only presence (no AI visibility, no organic ranking), surfaced as content gap signals
- [Branded vs non-branded](https://www.withgauge.com/blog/full-guide-to-tracking-and-fixing-ai-brand-sentiment/) paid efficiency next to your unprompted AI mention rate
- [Competitor keyword bidding](https://www.withgauge.com/features/competitor-analysis/) alongside your AI visibility trends on the same terms
- The search terms report as a feed into your [Gauge prompt set](https://www.withgauge.com/features/prompt-tracking/), in real buyer language

Live now. Go to Settings → Integrations → Google to connect your account.