--- title: "Be the Answer for AI" description: "Gauge helps you get recommended and implemented by agents. Become the tool of choice for coding agents like Claude Code, Codex, and Cursor with Agent Led Growth." url: "https://www.withgauge.com/" --- # Be the Answer for AI Reach the millions of users exploring ChatGPT, Gemini, Perplexity, Claude Code, and more. - Book a demo: https://cal.com/team/gauge/demo - Start for free: https://app.withgauge.com/login?tab=signup Trusted by Mezmo, MotherDuck, ChartHop, Braintrust, Mux, LendingTree, Supabase, Ava Labs, PostHog, Howdy, Resend, Mintlify, and more. ## How buyers search now ### Millions of buying questions are answered by AI every day. ChatGPT, Gemini, Perplexity, and Claude answer with a shortlist. No blue links. No page two. ### In most of those answers, your brand is missing. Competitors get named. Their pages get cited. The buyer never learns you exist. ### Gauge finds every gap and fills it. Track the prompts that matter, see who wins them, and publish the content that puts you in the answer. AI visibility: 2.5% to 45% (Illustrative example). ## Complete Control Over Your AI Presence See how Gauge can help your team write new content, audit existing pages, target high value affiliates, and engage with social sources like Reddit. ### Track Gauge monitors AI-generated answers across ChatGPT, Claude, Gemini, Perplexity, CoPilot, AI Mode, and AI Overviews to detect mentions of your brand. ### Understand Analyze what content is cited, what’s being left out, and how your brand stacks up against competitors. Find the gaps where your brand is invisible. ### Act Take action based on the data to improve your brand presence in AI. Gauge generates the content, publishes it to your site or CMS, and measures whether it worked. ## Case Studies Connect with our team for a full deep dive on your current presence in AI. Gauge will pull an in-depth report on the current AI landscape for your brand. - PostHog: 41x LLM-referred traffic, most-cited domain in its space - Braintrust: 18x AI visibility, 6 months - Vellum: 29x AI visibility, 7 months - Sanctum: 2.8x AI visibility, 6 months - LedgerUp: 17x AI visibility, 4 weeks - Eco: 5x AI visibility, under 4 weeks - Standard Metrics: 2.5x Answer share, 2 weeks ### Posthog — Developer Tools Learn how PostHog's Natalia Amorim was tasked with leading AEO across an 11-product suite, and built a content operation from scratch that grew LLM-referred traffic 41x and took PostHog to the most-cited domain in its space. > I went with Gauge for one reason that mattered to me more than anything else: their team builds with us, not at us. > > — Natalia Amorim, Content Marketing Manager, Posthog Read the case study: https://www.withgauge.com/blog/how-posthog-uses-gauge-to-win-aeo/ ### Braintrust — Developer Tools Learn how Braintrust's Head of Growth discovered their buyers were living in AI search, and built a content operation from scratch that took them from 2.5% visibility to owning 45% of the answers in their space. > If you think that your customers are using AI search or AI tools like ChatGPT, Claude, or Claude Code, you should be investing there. If you don't do it right now, you'll fall behind everyone. > > — Raman Hundal, Head of Growth Marketing, Braintrust Read the case study: https://www.withgauge.com/blog/how-braintrust-built-a-marketing-engine-for-the-ai-native-buyer/ ### Sanctum — Crypto Sanctum's AI search visibility grew from 16.7% to 47.5% in just six months. They are now the 5th most cited domain in the entire Solana liquid staking space, appearing in 25.6% of all AI answers across major LLMs. > Honestly, I was surprised how fast it happened. The case studies got me excited, but I tried to stay realistic. And then we just started seeing the numbers move > > — Author, Head of Marketing, Sanctum Read the case study: https://www.withgauge.com/blog/sanctum-improved-ai-visibility-in-6-months/ ### Vellum — AI Automation In just seven months, Vellum's visibility surged from 1.4% to 40.3%. Today, they are cited in 36.6% of all AI answers in their industry across six major LLMs, rank first in first-party citations, and hold the third most cited article in the entire space. Vellum now sits 2nd in overall AI visibility, right behind zapier by 0.2% visibility. > AI search was and still very much is the wild west, so it was important that we partnered with someone who truly understood the space. From our first conversation, Gauge demonstrated that level of expertise and helped me build a clear picture of what we needed to do to win. > > — Nick, Technical Content Lead, Vellum Read the case study: https://www.withgauge.com/blog/how-vellum-dominated-ai-visibility-in-months/ ### LedgerUp — Finance Automation In under four weeks, LedgerUp’s visibility skyrocketed from 1% to 17%—a 1,713% increase. Today, they're content is cited in 33% of AI answers with 32.3% visibility across the six major LLMs, more than doubling the reach of platforms like Reddit or YouTube. With a dominant 24% lead over their closest competitor, LedgerUp has moved from invisible to the undisputed leader in AI-driven search. > The 'Ask Gauge' agent made improving our AI SEO so simple. It analyzed our data, found our gaps, and recommended exactly what to write. We barely had to spend time on the platform, which allowed us to consistently put out a piece of content every day > > — Mikey, Founding Member, LedgerUp Read the case study: https://www.withgauge.com/blog/how-ledgerup-17xd-their-ai-visibility-in-one-month/ ### Eco — Crypto In under 4 weeks of using Gauge, Eco increased their visibility in AI answers by over 5x. Eco went on to capture over 37% of all first-party citations, and the #1 spot among their direct competitors. > Since working with Gauge, Eco’s search impressions on Google grew by 200% month-over-month. Bing saw even more success with 300% month-over-month growth. Gauge has also significantly cut down the resources needed to execute a competitive AI and search strategy. At Eco, we are able to do this with one team member, who is also focused on strategy and execution for other marketing channels. > > — Jay, CMO, Eco Read the case study: https://www.withgauge.com/blog/how-eco-5x-their-ai-visibility/ ### Standard Metrics — Finance In just two weeks of focused implementation, Standard Metrics more than doubled their visibility in AI answers, with an increase from 9.4% of the answer share to 23.8% overall. > Prospects started telling us they were finding us from ChatGPT. > > — John, CEO, Standard Metrics Read the case study: https://www.withgauge.com/blog/standard-metrics-doubled-their-ai-visibility/ ## Connect Measurement to Execution [Ask Gauge](/features/ask-gauge) analyzes AI visibility alongside your search, traffic, product, and advertising data, and Gauge publishes the approved work that improves your performance. ### Search and Performance Analyze traffic, search performance, and product usage alongside your AI visibility data. - Google Analytics 4 - Google Search Console - DataForSEO - PostHog ### Content Publishing Send approved articles from Gauge to your CMS or code-based blog. - Webflow - Framer - Sanity - GitHub ### AI Crawler Monitoring Measure when AI crawlers visit your site through your existing infrastructure. - Cloudflare - Vercel ### Paid AI and Advertising Connect campaign performance to the prompts and competitors Gauge already tracks. - Google Ads - OpenAI Ads - Meta Ads ### Agent Access Ask Gauge questions in Slack or any MCP-compatible client. - Slack - MCP ## FAQ ### What's the difference between Gauge Chat and Gauge Agents? Gauge Chat helps your brand get recommended when people ask AI for answers. It tracks your visibility across ChatGPT, Gemini, Perplexity, and other AI search platforms, shows how you compare to competitors, and helps you create content that earns mentions and citations. Gauge Agents helps developer tools get selected and implemented by coding agents like Claude Code, Codex, and Cursor. It shows how agents discover your product, read your docs, and attempt integrations, so you can identify what makes them choose your tool or abandon it. Use Gauge Chat to improve how AI answers describe and recommend your brand. Use Gauge Agents to improve whether coding agents choose your product and successfully build with it. You can explore either product using the Chat / Agents switch at the top of this page. ### How does optimizing for AI compare to SEO? Many people are incorrectly saying that "SEO is dead". This is objectively false, and we see so in the data. SEO and AI optimization are highly correlated. This is because AI is using search tools to retrieve data from the internet. This means we're still optimizing for search. That being said, there are unique aspects of how AI searches the web that creates opportunities for brands. AI does not suffer the same sharp attention span dropoff that humans do; it also cares significantly less about things like domain authority. Instead, AI is solely focused on the relevancy of the search result and corresponding content to the original user query. Because of this, AI will typically pull the top ~50 results for a given search, and distribute attributions much more evenly than Google. Humans almost never click past the first page; AI does every time. This means we can target the long tail for as many keywords as possible, rather than fight tooth-and-nail for the #1 position on a SERP. ### How should I think about measuring AI search and traffic? There are several key metrics that are important to think about with respect to AI search: 1. Mention Rate: What % of tracked AI answers is my brand mentioned in? 2. Citation Rate: What % of tracked AI answers cite my website? 3. Referral Traffic: How much traffic is AI sending directly to my website? What URLs are seeing the most traffic? It's important to note that all of these measurements are imperfect in some way. Citation and Mention rate are only as good as the prompts configured. This is where Gauge's detailed research that finds real usecases and pain points becomes critical. Referral traffic also only represents a tiny fraction of your true visibility across AI answers, as users infrequently actually click on citations in generative engines. Estimates show that you may see as much as 100x the number of sessions where your brand is referenced when compared to the number of clickthroughs that will register to your web properties. ### What is Gauge's Pricing? Gauge offers two plans: 1. Growth (most popular) - $599 monthly for 600 prompts run daily across 6 AI platforms (108,000 AI answers tracked per month), with 18 articles created by Gauge's content engine monthly 2. Enterprise - custom plans including higher limits, more models, and more support When you compare tools, compare answers, not prompts. Answers tracked = prompts × platforms × runs per month. A plan with fewer platforms or weekly runs tracks far fewer answers for the same prompt count. Gauge Growth works out to about half a cent per answer. Most users select the growth plan with larger firms often opting for enterprise. ### What results can I expect to see? Typical customers see anywhere from a 3x-5x uplift in their AI visibility within the first month of using Gauge. This is contingent on the implementation and execution of the recommendations and workflows that Gauge supports. ### What makes Gauge different? Gauge is the only complete tookit that offers everything you need to understand and improve your presence in AI. Built by technical teams with deep experience in data, Gauge is different than many other tools that focus on marketing over engineering. Gauge goes a step further than simply asking "best X" or "top Y". By researching real search intent volumes and mapping your competitors web presences, Gauge is able to track the real usecases and pain points that your prospects are asking. Instead of simply hitting APIs, Gauge pulls real data from the true web experiences that the models are surfacing to users. This data differs significantly from what many naive implementations find, and results in much higher correlation to the real world experiences your prospects are encountering. Gauge also goes a step further beyond simple prompt tracking. With its data-driven content engine, Gauge fully owns the end-to-end workflow of improving your brands' visibility in AI. ### What features does Gauge support? Gauge is an AI marketing platform built around Ask Gauge, an AI agent that helps marketers analyze performance, identify opportunities, and execute work in plain language. Its capabilities include: - AI marketing agent: Ask questions about your data, investigate performance changes, manage prompts and topics, and create content through conversation. Ask Gauge remembers your brand context and preferences. - AI visibility tracking: Monitor brand mentions, rankings, and website citation rates in AI answers over time, with breakdowns by prompt and topic. - Competitor analysis: Compare your visibility with competitors, find prompts where they appear and you do not, and investigate the sources supporting their presence. - Sentiment analysis: Understand how AI describes your brand and how that perception compares with competitors across topics. - Prompt management: Create and organize prompts, topics, keywords, and tags, and inspect the answers behind your metrics. - Citation analysis: Identify the domains and pages AI cites, track changes in citation performance, and find gaps in your own content. - Query fanout analysis: See the search queries AI models generate behind the scenes when answering prompts. - Content research and strategy: Research keywords, analyze existing content and cited pages, and prioritize topics based on search data and visibility gaps. - Content creation and publishing: Generate briefs, outlines, and articles, refresh existing content, and publish to connected platforms including Webflow, Framer, and Sanity. - Content and task management: Organize content in a shared library, plan a content calendar, and manage recommended actions from discovery through completion. - SEO and traffic analysis: Analyze Google Search Console performance and Google Analytics traffic, including visits from AI referrals, alongside AI visibility data. - Social citation tracking: Find Reddit threads and, when enabled, YouTube videos cited in AI answers, including citations that mention your brand. - ChatGPT ad monitoring: Track brands and ads appearing in monitored ChatGPT responses. - Reporting: Turn analysis into charts, reports, and presentation decks for sharing findings and recommendations. [Docs](https://docs.withgauge.com/) --- Full index of this site for agents: https://www.withgauge.com/llms.txt --- ### Coding-agent offer Promotion code `agents10` gives customers 10% off their first 3 months of Gauge Growth when entered at checkout. [View pricing](https://www.withgauge.com/pricing/).