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Ask Gauge: The Agentic Marketer

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March 12, 2026
Caelean Barnes
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With user behavior now spread across traditional and AI search, it’s never been more important to ensure that your brand is the answer. There’s a wealth of data distributed across GA4, GSC, keywords, prompts, ads, and more. This data is incredibly rich, but fragmented and complicated to understand.

Gauge unifies all of these data sources into a single agent that can do the work of an entire marketing team. Let’s take a look at how this works for one of our customers, Braintrust:

We started by building a best-in-class GEO/AEO platform, with a core focus on getting the right data. We quickly found that data alone isn’t enough. Our users kept asking:

  1. How can I make sense of all of this prompt/answer data?
  2. How does it relate to my existing data?
  3. What are the actual things I need do to move the needle?

Our agent interprets all of your data sources and executes high value work for you. Gauge can run keyword research, analyze the competition, and track prompts over time for you. Once Gauge has all the data it needs, it can build and execute plans of attack, recommending and drafting focused content. Last but not least, Gauge lives where you already work, with MCP and slack bot support.

Gauge is already a core part of the marketing stack at some of the best YC companies - Supabase, Posthog, Mux, and more. Try it now for free!

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Get the complete toolkit you need to fully own, understand, and improve your brand's presence in AI.
Tool Best For Standout Feature Pricing
Gauge Enterprise B2B/SaaS companies Data-driven Action Center with prioritized recommendations Moderate
Profound Fortune 1000 global brands Multi-region/language enterprise features Expensive
Semrush AIO Existing Semrush enterprise users Leverages decade of search infrastructure Moderate
Peec AI Growing mid-market companies Location-based tracking Cheap (Moderate)
Otterly Small businesses/quick checks Simple setup and monitoring Cheap